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Olay Vitamin C Launch

 
 
 

Olay vitamin c launch

Olay launched its Vitamin C product line in Summer 2021. As a Senior Art Director handling the launch, I developed the visual direction, directed the shoot and designed and edited over 150 organic, paid and web ads for the launch. Our presale ads resulted in a 2 day sellout of the Vitamin C serum and facial moisturizer.

 
 
 

vitamin c launch VIDEOS

 
 
 
 
 

vitamin c launch STILLS